From Vision to Vibe: Alauda Coffeehouse Brews Community in Palmer
Alauda Coffeehouse offers more than coffee – it offers connection, comfort, and space for all!
Downtown Palmer has a new gathering place where warmth, conversation, and mountain views converge. Founded by Mesa Burgtahler, Alauda Coffeehouse is located in the former CarQuest Auto Parts building – a space that was completely transformed by building owners Craig Thorn and Jeff Johnson. Now beautifully renovated, the first floor is home to Poppy Lane Mercantile, while Alauda Coffeehouse occupies half of the second floor.
Mesa and her team dedicated countless hours to designing a space that feels both modern and inviting. With eight brand-new picture windows overlooking the stunning Matanuska Range and Pioneer Peak, visitors can enjoy locally roasted coffee and fresh-baked bagel sandwiches while taking in the breathtaking views, or simply warm conversation with friends.
When asked what first inspired her to open a sit-down coffee shop, Mesa didn’t hesitate: “The impact I wanted it to have in the community. The greatest thing about a coffee shop is being able to connect with people and provide a wholesome experience. I’m so grateful to offer a space where everyone in the community can gather.”
While the panoramic views at Alauda Coffeehouse are undeniably impressive, Mesa believes the true differentiator is something else entirely. “In the most dramatic way,” explains Mesa, “it’s what I consider the ‘Vibe.’ I worked really, really hard to create a space where people feel encouraged to stay. A place where they can enjoy great coffee and food, meet friends—new and old—host business meetings or small group events. Everything is centered around building community and fostering a sense of belonging.”
And that vibe is palpable from the moment you walk upstairs. The rich aroma of fresh-ground coffee and warm bagels invites you in, and the atmosphere makes you want to stay. Mesa envisioned Alauda not just as a coffee shop, but as a hub for community connection—and a platform to support other local businesses in the Mat-Su Valley.
“I hope people come to my coffee shop to experience locally sourced products,” Mesa explains. “It was really important to develop personal relationships with all my vendors.” Her coffee is roasted in Palmer by Farm Loop Coffee. Bagels come from Buzz’s Bakery. Greens are sourced from Mat-Su Microgreens. Every detail is chosen with intention and care – even down to the ceramic mugs made by Mesa herself.
Looking ahead, Mesa is excited to deepen Alauda Coffeehouse’s community involvement. Checkerboards throughout the space encourage families and friends to linger and play. She recently hosted a Landmark Collective Women’s Networking Event, bringing together over 30 local business owners to connect and learn from one another. “I’m really looking forward to offering more events—game nights, small gatherings, and other opportunities that bring people together,” she shares enthusiastically.
One of the newest additions to the space is a converted storage room turned private meeting space—perfect for small groups, clubs, or events. Outfitted with a stylish table and chairs, ample lighting, outlets, and a projection wall, the room is available to reserve during regular business hours. “My goal is for people to come to me with ideas,” Mesa says. “I want Alauda Coffeehouse to be a safe, comfortable space where people can meet, connect, and build community.”
Of course, the road to opening Alauda wasn’t without challenges. “It was about a two-year journey from idea to opening,” Mesa recalls. “I had never started or bought a business before, and I felt totally out of my depth. One of the first things I did was contact the Alaska SBDC and meet with Misty O’Connor at the Mat-Su SBDC. That consistent support was so encouraging—it helped me stay on track and move forward, step by step.”
Mesa and Misty worked together throughout the entire process—from initial brainstorming to full-scale floor plans, food safety consultations, permit applications, and ultimately, a thriving business. With Misty’s guidance, Mesa set up her LLC, obtained her EIN, secured her Alaska State Business License, worked through financial projections to secure her financing, did business planning, and executed HR tasks like hiring, payroll, and bookkeeping.
From concept to creation, Mesa Burgtahler has poured her heart into Alauda Coffeehouse—crafting more than just quality drinks and food, but a space where people truly belong. Having her mother, father, two sisters, and a brother working at the coffee shop on a regular basis demonstrates her commitment to creating a family environment. Thanks to her vision and the support of the Alaska SBDC, her dream of a coffeehouse that brings people together is now a vibrant reality in the heart of Palmer.
Alauda Coffee House is located at 848 S Colony Way in Palmer. Stop by to enjoy the space for yourself or follow them on Instagram.
