Pitch-Then-Plan 

PitchThenPlan™ is a business planning technique that quickly translates business ideas into business plans. The goal is to clarify the business plan for the founder, resulting in a brief and simple summarization of the things that matter most.

The technique is broken into three phases:

  1. The Pitch: Framing The Idea
    First, compile a specific set of 10 aspects to solidify your pitch, covering the essentials of the business and how it will operate.
  2. The Plan: Doing Your Homework
    Then expand each aspect, developing greater details.
  3. The Numbers: Bringing It All Together
    Take the money assumptions from each aspect and create a financial projection for the business.

An guided tour of the technique is available on the PitchThenPlan™ website.

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